Innervisions FeaturedWritten by Elie Eidelman
SLIM caught up with Kristian Raedle, who alongside the Âme project, with partner Frank Wiedemann, is one of the founding members of Innervisions. Catch a first peak from the magazine's August issue hitting the streets this Friday.
Being an independent label for underground house music, it seems you manage to be one of the only labels that has not been effected by sales. Why do you think this is?
Compared to what we sold some years ago the sales went down too, but I think we always thought about how to react to the new situation of the market. Instead of cutting down the costs we even put more money into the manufacturing/production process as we think in the time of digital availability the physical product must be really special to get the attention of the customers.
Do you feel your fan base has changed over the years? Perhaps it has shifted from a rather underground Berlin based crowd to a more international one?
Speaking as an artist I wouldn’t say that, but we definitely tried to put the name/brand Innervisions out there more in recent years. We are still working on that more and more.
Design has always been a important part of the Innervisons identity. Do you work with different designers or is it all kept in house?
In the first years we had our friend Pierre Becker doing the design together with us, but since three years we have been doing everything in-house. Frank, the other half of Ame is a graphic designer and we always sit down together to develop the ideas of the visual performance in every case.
Innervisions has always consisted of a tight group of artists from day one. Does this artist pool grow or change over the years?
The label is run by Dixon and Âme plus we have Marcus Worgull and Tokyo Blackstar as the core members of our family, but we always look for new people music wise. We don’t release that much so there is not that much space for other artist’s stuff but if we find something really exciting we try to squeeze it into the schedule.
Who are some of the new comers that we can expect to hear from and whose music outside of Innervisons has been inspiring you lately?
I think in these days it would be very pretentious to predict something but we always have an eye on whats going on in various kind of musical fields. Speaking for myself, I can say that I try to avoid listening to club music that much during the week as I still want to have that passion/energy I need at the weekends.
The music which surrounds me the most comes from The Emeralds, Roedelius, Brian Eno plus a lot of raga music from India so in conclusion, that is the music which inspires me a lot.
Whats next release wise coming from your label and where can we hear you next in Berlin?
The next release on Innervisions will be from Lee Burridge & Mathew Dekay plus the Âme live CD is out now. The next big Innervisons event will be at Berghain in the autumn, but of course you can catch us there from time to time before that.
Taken from SLIM Mag August issue
Label Focus will air Thursday August 16th at 18:00, Friday at 12:00, and Saturday at 11:00.
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